By AIssie · Published 9 October 2026 · 7 min read
Posting when you remember isn’t a strategy. Here’s why consistent, managed social media matters for a small business, what Elena from She Sells Digital’s packages include, and how to make sure every enquiry it brings in gets answered.
Most small business owners know they should be posting more. Fewer have the time to do it well. So the business account gets a burst of activity after a quiet week, then nothing for a month while the real work takes over. That is completely understandable, and it quietly costs work.
Social media is often where a customer checks you out before they get in touch. They see a post, tap through to your profile, and decide in a few seconds whether you look active, capable and worth contacting. An account that last posted in March gives them a poor answer to that question.
For a small business, social media does a handful of jobs that are easy to underrate because none of them shows up as a line on an invoice.
Posting is not the hard part. Consistency is. Behind a steady feed sits a strategy, photos and video worth sharing, editing, captions that sound like you, scheduling across several platforms, and someone checking what is actually working. That is a job, and in a small business it is usually the first job dropped when the week gets busy.
That is the case for handing it to a specialist. A good social media manager plans the content, produces it, posts it on a schedule and reports on the results, so your accounts stay active whether or not you had time to think about them this week.
We know Elena from She Sells Digital through our BNI chapter. Her agency works across social media, social media ads, branding, photo and video, websites and SEO, and she publishes her social media packages openly, which makes it easy to see what you would get before you pick up the phone.
The prices below are as listed on Elena’s social media packages page at the time of writing. They are “starting from” amounts and exclude GST, so check her page for current pricing and to book a consultation.
SMM Light, starting from $1,950 excl. GST. Designed to strengthen your online presence with consistent, high-quality content.
SMM Optimal, starting from $2,950 excl. GST. Built for businesses that want a consistent content engine and want to test what drives engagement.
SMM Premium, starting from $3,400 excl. GST. For businesses that want a constant presence on social media and quick responses to every comment and enquiry.
Extended SMM, starting from $3,500 excl. GST. Content creation and management combined with targeted advertising.
Business Reels Package, starting from $1,650 excl. GST. Content only, for businesses that want to post it themselves.
Good social media creates conversations. A direct message at 9pm. “How much for…?” under a post. A call from someone who has just watched your Reel. A chat opened on your website after they tapped the link in your bio. Every one of those is a person ready to talk now, and if the reply comes tomorrow morning, plenty of them will have contacted someone else by then.
That is the gap to close before you spend more on reach. Paying to bring customers to your door only works if someone opens it. Elena’s Light and Optimal packages are upfront that replies are not part of the service, and a social media package is not built to answer your phone.
Social media brings customers to your door. Someone still has to open it. — AIssie team insight
The division of labour is simple: Elena from She Sells Digital brings the enquiries in, and AIssie answers them, 24/7, on every channel they arrive through.
You can see exactly how the social side works on our Facebook and Instagram integration page. There is no joint deal or bundle here: you work with She Sells Digital and with AIssie directly. It is simply two halves of the same job, and the businesses that do both well are the ones that turn attention into booked work.
See Elena’s social media packages and book a consultation with She Sells Digital. Then see AIssie’s plans, or start a free trial and put a month of real calls, messages and chats through it before you spend anything.